PRIVACY POLICY

Casa Victoria Latina, S.A. de C.V. ("EXIR", “we”, “our”) is committed to respecting and protecting your privacy. This Privacy Policy outlines how we collect, use, and safeguard your personal information collected via our websites, marketing operations, customer service, and event participation.

1. Data Controller

For users Casa Victoria Latina, S.A. de C.V. with legal address in Calle Volcan Ajusco 5950, Colonia El Colli Urbano 1ra Seccion, C.P. 45070, Zapopan, Jalisco, Mexico, is responsible for your personal data shared voluntarily with us via our websites, email, marketing operations, customer service, and event participation.

2. Information We Collect

We collect personal information that you voluntarily provide to us through our Website, customer service channels, or in connection with product purchases. This may include:

Full name
Date of birth (to confirm legal drinking age)
Email address
Phone number
Shipping address
Billing information
Tax ID (only if requested for invoicing)

We may also collect non-personally identifiable information automatically through cookies or other tracking technologies, such as:

Browser type and version
Device and operating system
IP address
Website usage data (e.g., pages visited, time on page)

3. Purpose of Processing

Your data is used only for:

Verifying legal purchase/drinking age
Processing orders, reservations, or requests
Communicating about your order or inquiries
Sending promotional updates or newsletters (with your consent)
Improving our website and services
Compliance with legal, tax, and regulatory obligations

4. Data Sharing

We do not sell or rent your personal data. We may share your data with:

Trusted service providers (e.g., payment processors, logistics companies)
Authorities if required by law

5. Your Rights

You may at any time request to access, update, correct, and/or request the deletion of your personal data from our systems. You may also request that we restrict or limit the processing of your personal data by contacting us at: info@casavictorialatina.com, clearly stating your request.

You have the right to withdraw your consent at any time, including for receiving promotional communications. You may also request that we transmit your personal data to another data controller, where applicable law requires us to do so.

To exercise any of these rights, please contact us at privacy@exirtequila.com. We will respond to your request in accordance with applicable data protection laws.

6. Cookies & Tracking

We use cookies and similar technologies on our website to enhance your browsing experience, collect analytics, remember preferences, and deliver personalized content. A cookie is a small data file stored on your browser or device that allows us to recognize you when you return to our site.

We use both first-party and third-party cookies for the following purposes:

Essential Cookies

These cookies are necessary for the proper functioning of our website. They enable core features such as security, accessibility, and account log-in. These cookies cannot be disabled.

Functional Cookies

These cookies allow our website to remember the choices you make (like language or region) and provide enhanced, more personalized features.

Performance & Analytics Cookies

We use cookies from analytics providers like Google Analytics to collect aggregated data about website traffic, usage patterns, and user interactions. This helps us improve our website and content. These cookies do not directly identify you.

Advertising & Targeting Cookies

These cookies help us deliver advertising that is more relevant to your interests, based on your browsing activity. They may be set through our site by advertising partners and may be used to build a profile of your interests. If you opt out of these cookies, you will still see ads, but they may be less relevant.

Managing Your Cookie Preferences

You have the right to accept or reject cookies that are not strictly necessary. You can manage your preferences through the cookie settings panel on our site or by adjusting your browser settings. Note that blocking certain cookies may impact site functionality.

By continuing to use our website without changing your settings, you consent to our use of cookies in accordance with this Cookies Policy.

7. Children’s Privacy

We do not knowingly collect data from individuals under the legal drinking age in their jurisdiction (21+ in U.S.). Any such data will be promptly deleted.

8. Policy Updates

We may revise this policy; updates will be available at our Website with a new effective date.

Contact Information
If you have questions about this Privacy Notice or wish to exercise your privacy rights, please contact: info@casavictorialatina.com

Effective date: July 2025